MusicMatch Still Leads All Channels and Networks in Total Listening Hours – Arbitron

The latest Arbitron MeasureCast Ratings of Internet Radio broadcasters, for the week of January 6 – 12, 2003, show that MusicMatch Artist Match maintains its position as the number one individual Web channel with 291,602 hours of Total Time Spent Listening (TTSL).

Internet-only Web channel RADIOIO Eclectic was ranked number two with 283,772 hours of TTSL. Virgin Radio was ranked number three with 278,136 hours of TTSL.

Three classical stations – WQXR-FM, Beethoven.com and KING-FM – made it into the top ten channels for the week. WQXR-FM was ranked number five at 226,620 hours of TTSL. Internet-only station Beethoven.com ranked number eight with 116,428 hours of TTSL. KING-FM was ranked number nine with 102,879 hours of TTSL.

MusicMatch also dominates the rankings of Webcast Networks (as opposed to individual channels), weighing in at 1,221,801 hours of TTSL. StreamAudio ranked number two among networks with 1,004,167 hours of TTSL. Clear Channel Worldwide was ranked number three with 633,596 hours of TTSL.

Internet Radio Listening Index and Domographic Highlights

Arbitron’s MeasureCast Internet Radio Listening Index increased for the week of January 6. Since the beginning of 2003, the Total Time Spent Listening to online stations measured by Arbitron’s MeasureCast Ratings grew 91 percent. The index is a representation of the trend in the Total Time Spent Listening to a spectrum of online radio stations.

• The peak listening day was Tuesday, January 7 with 19 percent of the week’s online listening
• 74 percent of weekly online listening took place between 5 a.m. and 5 p.m. Pacific time
• 14 percent of the week’s total listening took place during the weekend
• 86 percent of the measured listeners were between the ages of 18 and 5
• 70 percent of listeners were men; 30 percent were women
• In the U.S., 33 percent of listeners resided in the South; 31 percent in the West; 19 percent in the Northeast; and 17 percent in the Midwest

Top 10 Internet Radio Networks (Jan. 6 – Jan. 12)

The Arbitron MeasureCast Weekly Top 25 (Jan. 6 – Jan. 12)
(Individual Internet Radio Channels)